| AI resume tools (Rolerise, etc.) | ATS compatibility, keyword gaps, format issues, speed | Evaluating whether your voice sounds authentic; nuanced industry vocabulary | Every application — the baseline that catches format and targeting issues |
| A colleague in your target field | Industry vocabulary accuracy, role-level calibration, identifying what stands out | ATS technical details, keyword scoring | Periodic review when pivoting or applying to a new level/company type |
| A recruiter you know | First-pass impression, whether the summary works, common red flags for this role type | Deep content expertise in your specific field | Invaluable when accessible; prioritize this relationship |
| University career center | Format, standard structure, general professional presentation | Industry-specific content, ATS optimization, anything beyond basic | Entry-level candidates who need help with basic structure |
| Family and friends (non-professional) | Proofreading, typos, basic clarity | Almost everything that actually affects callbacks | Final proofreading only, not structural feedback |
| Reddit / LinkedIn comments | Crowdsourced perspectives; useful for very specific questions | Consistency; advice quality varies enormously; strangers lack your context | Specific technical questions, not holistic review |
| Professional resume writers | High-quality output if they specialize in your field; can be transformative for senior candidates | Quality varies dramatically; outcome depends heavily on how well you brief them | Senior roles where first impression carries high stakes; use specialists only |